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4 Ways To “Sleigh” Your Email Marketing This Holiday Season

The holiday season is right around the corner

Marketing approach that caters to traditional as well as non-traditional holiday shoppers.

By Ivy Shtereva
Sep 16, 2018

Gmail Clipped My Message: Now What?

Did you know Gmail clips any message that exceeds a 102kb limit?

Suggestions to help you protect your brand from being associated with poor customer experience.

By Christine and Brandon
Aug 06, 2018

5 Email Trends to Consider for Holiday Planning

Capitalize on these trends

Consider how the biggest email marketing trends we’ve seen so far this year might impact your holiday email marketing program.

By Kyle Henderick
Aug 06, 2018

Top 3 Most Effective Strategies of Email Design

Is your brand due for a design refresh?.

By shifting focus to creative, content and coding -- the three C’s of email design -- marketers can optimize email engagement and ultimately conversions.

By Matthew Caldwell
Jul 16, 2018

Customer-Centric Monthly Marketing Calendar: August 2018

Customer-Centric Monthly Marketing Calendar: August

Customer-Centric Monthly Marketing Calendar: August

By Jocelyn Zobitz
Jul 11, 2018

How to Reach Gen Z: Two Channels to Know

Two channels that Gen Z uses differently from older cohorts

Recognizing the unique preferences of Gen Z will allow brands to stand out against all of the clutter

By Erin Gade
Jun 25, 2018

Customer-Centric Monthly Marketing Calendar: July 2018

Plan out your July marketing campaigns with our calendar of seasonal events, holidays, and themes that encapsulate the summer.

Check out our round up of campaigns that capitalized on July events to engage consumers.

By Gurjit Sandhu
Jun 13, 2018

Getting Action From your CTAs

CTA Tips

Few things marketers can do to ensure the effectiveness of their CTAs.

By Mike Lapena
May 31, 2018

40th Anniversary of Email Marketing

Biggest moments in email marketing

For the 40th anniversary of email marketing, we share some of the biggest moments in email marketing history.

By Yes Lifecycle Marketing
May 24, 2018

Pros and Cons of AMP for Gmail

Will AMP for email be a force for unparalleled interactivity, or will it be a coding and QA headache?

Will AMP for email be a force for unparalleled interactivity, or will it be a coding and QA headache?

By Kyle Henderick
May 23, 2018