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6 Steps to Improving Your Loyalty Program

Build a program that truly speaks to its members and delivers a best-in-class customer experience.

6 things to keep in mind when developing a loyalty program.

By Tiffany Schroeder
Apr 10, 2018

Customer-Centric Monthly Marketing Calendar: May 2018

Check out what May has to offer

Seasonal marketing themes and events in May 2018

By Paolo J. Pepe
Apr 03, 2018

Infographic: 2018 Email Marketing Goals

3 findings & takeaways to boost engagement in 2018

Learn 3 findings and recommendations for email marketing in 2018

By Ivy Shtereva
Mar 12, 2018

Customer-Centric Monthly Marketing Calendar: April 2018

Seasonal marketing themes and events in April 2018

April means spring is in full swing and baseball season is back. View great examples of how brands have motivated subscribers throughout the month.

By Christine S. Gill
Mar 05, 2018

Customer-Centric Monthly Marketing Calendar: March 2018

View events during March along with themed examples brands have used to engage subscribers

Check out our March calendar for events during the month along with themed examples brands have used to engage subscribers.

By Alex Budris
Feb 12, 2018

Customer-Centric Monthly Marketing Calendar: February 2018

Improve February engagements with these holidays and events

February is filled with opportunity to celebrate, engage and excite subscribers. Check out some ideas in our customer-centric marketing calendar.

By Amy McNeil
Jan 19, 2018

The 5 “Ts” of Effective Content Marketing in Email

Content Marketing Tips

Follow the “5 Ts”: Tease, Target, Teach, Test and Track to be truly effective

By Jen Tabbal
Jan 01, 2018

Customer-Centric Monthly Marketing Calendar: December 2017

Get inspired by these seasonal holidays and events in December

Mark these dates in December as great opportunities to initiate memorable holiday marketing strategies.

By Maureen Gorman
Nov 13, 2017

4 Steps to Creating a Cross-Channel Win Back Strategy

Win back efforts

Marketers should harness the major benefits of creating a cross-channel win back strategy in advance of the upcoming holiday season.

By Kimberly Snyder
Nov 05, 2017

Elements of effective registration programs

Registration programs that convert

Take a peek at one of our favorite examples of effective web registration programs.

By Gurjit Sandhu
Oct 30, 2017