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Optimize Email Design for Mobile and Images-off

3 Email Design Strategies that Improve Click Rates

Email marketers have to balance the value of images with the need to get their message across to those who don’t see the images.

By Kyle Henderick
May 03, 2017

The Launch of iOS 10 and its impact on email marketing

iOS 10

In September Apple released a new version of its operating system, iOS 10, and with it came many major enhancements to the way we develop email campaigns.

By Kyle Henderick
Nov 14, 2016

3 Tips for Retailers to Conquer the 2016 Holiday Season and Beyond

Retailers need to evolve their purchase process

These 3 recommendations will enable retail marketers to simplify the purchase process, assuage consumers’ pre-purchase doubt & communicate more meaningfully.

By Kyle Henderick
Jun 01, 2016

3 easy-to-implement ideas to boost your Black Friday campaigns

Email tips for Black Friday email campaigns

Black Friday and Cyber Monday are very important for retailers, but the entire campaign schedule over the holiday season will affect Q4 sales.

By Kyle Henderick
Nov 04, 2015

Learning from Retail Digital Marketing Trends in the 2011 Holiday Season

2011 Holiday Season Trends

Learn about Retail Digital Marketing Trends in the 2011 Holiday Season.

By Kyle Henderick
Jan 30, 2012

4 Ways to Utilize Twitter to Grow Your Email List

Grow your email list

Twitter is a great channel for interacting with followers and it can also be utilized to spread the word on special promotions and grow your email list.

By Kyle Henderick
Jan 23, 2012