The customer always comes first and today, when half of Americans own a smartphone, that means thinking mobile-first. Marketing campaigns have to optimize the user experience by catering to what customers want. The email campaign Yes Lifecycle Marketing designed was simple, to-the-point, and easy-to-read. It was instrumental to the success of our Mobile Check-In rollout."
The Yes Lifecycle Marketing team has been absolutely amazing! With them, we found much more than just an email platform. We have worked so closely with our Client Services team, I feel like they work right in our office. Yes Lifecycle Marketing has really been a true strategic partner for us. We have made vast improvements in our email program thus far, with many more great initiatives planned for the future."
Integration with the previous solution was cumbersome. We needed a solution that had flexible APIs for our various software platforms, because we do a lot of things fast. We wanted someone who could react to changes with us and build the solutions we wanted. That’s what Yes Lifecycle Marketing offered to us."
Yes Lifecycle Marketing’s flexible technology and advanced integration enables GolfNow.com to provide a seamless experience to our partners, allowing them to email real-time golf course inventory to consumers."
Working with Yes Lifecycle Marketing, we can give our clients the analytical and communications planning support they need to enhance their internal resources and increase their campaign success."
The ability to track and assess our competitors’ efforts is vital for the success of our digital campaigns. Yes Lifecycle Marketing’s Market Intelligence is quick, simple, and self-explanatory, and delivers on all of our competitive reporting needs."
Yes Lifecycle Marketing helped us put together each opportunity into a perspective that helped us quantify the potential.
Mobile has transformed how our members, guests and potential guests experience our brand, so the Mobile Check-In was a major initiative for us. We wanted to ensure that we went with an email partner that had a solid background in planning campaigns with mobile audiences in mind. Yes Lifecycle Marketing was the way to go."
The biggest thing is that Yes Lifecycle Marketing, as a part of Infogroup, has a lot more to offer and they’re really working with us to grow our business in other ways, not just through email channels. We view Yes Lifecycle Marketing as more of strategic partner than just a software vendor. It’s the whole range of services that Yes Lifecycle Marketing can bring to the table."