Did you know 29% of mobile users say their device is the first and last thing they look at each day*? With nearly half of emails opened on a mobile device, marketing must cater to always-on consumers.
To do so, marketers need to optimize their campaigns for the small screen via scalable and responsive design techniques. In this whitepaper, Yes Lifecycle Marketing explains:
- The pros and cons of each design practice
- The how-to of readable messages on mobile devices
- The myths of mobile email
Download the whitepaper today and ‘mobilize’ your emails.
*Citation included in whitepaper