Recent News | Media Coverage | Upcoming Events
[The Wall Street Journal] Chances are, your inbox was deluged by retailers’ marketing emails over the holiday sales period this year. But how many did you actually bother to open?
[Martech] As GDPR Day (May 25, 2018) approaches, the experience of at least one complying marketing firm illuminates two major but hidden factors.
[alist - Frontline Marketing] Cyber Monday has arrived, and Adobe is predicting that it will be the largest online shopping day in America’s history.
[The Wall Street Journal] Retailers have their work cut out for them when it comes to customizing and personalizing their email offers.
[MediaPost] Email marketers can expect a competitive inbox this week, as email volume skyrockets during the Thanksgiving weekend.
[Marketing Land] As more consumers shop outside the traditional holiday shopping period, how should marketers react?
[MediaPost] Gmail subscribers now make up 30% of email marketing programs, up from 17% in 2017.
[Retail Dive] The youngest generation might not be the biggest spenders, but they have influence over family purchases.
[Marketing Charts] An estimated 179 million Americans will celebrate Halloween this year, according to a recent report from the NRF.
[GMA] In the UK, it has leapfrogged Valentine’s Day as the third biggest retail event of the year and, in the USA, 72% of adults polled say they will be joining in the Halloween holiday capers.