MAG Retail Group Selects Yes Lifecycle Marketing's Cross-Channel Marketing and Analytics Platform Yesmail360i
Solution enables largest aftermarket online retailer of motorcycle parts and accessories to improve customer experience across all retail touch points.
Data: Four Out of Five Millennials Purchased From Amazon in the Past Month
In advance of Prime Day, New Yes Lifecycle Marketing data reveals millennials shop more frequently on Amazon than any other generation
Data: More Than Half of Millennials Have a Separate Account for Brand Emails and Check It Frequently
New Yes Lifecycle Marketing data reveals email proves particularly influential in driving purchases and engaging Millennials.
NAPA AUTO PARTS Selects Yes Lifecycle Marketing’s Cross-Channel Communications and Analytics Platform Yesmail360i
Single sign-on solution enables global automotive parts aftermarket leader to harness combined power of technology, data, analytics, strategic services, and campaign execution to drive local store sales
PureGym Upgrades to Yes Lifecycle Marketing’s Cross-Channel Communications Platform Yesmail360i
Solution enables Britain’s leading gym operator to harness customer data to deliver real-time communications
Data: Number of New Email Subscribers Grew 30 Percent in the Past Three Years
Q1 2017 data from Yes Lifecycle Marketing reveals consumers are joining brands' mailing programs more than ever but fail to engage past initial sign ups and opens
Data: While Nearly One-Third of Emails Contain Offer Incentives, Those without Incentives Garner Higher Engagement
New data from Yes Lifecycle Marketing also reveals emails with the word ‘deal’ in the subject line and no specific offer outperformed the rest
Data: Mobile CTO Rates Declined 14.4 Percent Year-Over-Year
New Yes Lifecycle Marketing Report reveals email design is no longer enough to generate mobile engagement