Omaha, NE – June 27, 2013 – Infogroup, the leading provider of high-value data and multichannel marketing solutions, today announced that Michael Penney has joined the company to lead in the development and expansion of professional services and centers of excellence across Yesmail Interactive and Infogroup Targeting Solutions (ITS). These highly specialized centers of excellence will address Infogroup clients’ increasing demand for integrated solutions that leverage the strengths of both business units.
"Michael brings a wealth of experience working in top tier professional services firms and high-growth marketing services companies," said Mike Iaccarino, chairman and chief executive officer, Infogroup. "He understands how to build profitable and scalable capabilities that will further drive our clients’ continued growth."
Michael’s strategic perspective will help formalize and develop centers of excellence that will position Yesmail and ITS with a level of service unmatched in today’s market. He previously led Epsilon's strategic consulting, advanced analytics and digital consulting capabilities and had leadership responsibilities in several professional services organizations, including McKinsey & Company and Accenture.
"I'm excited to be part of the Infogroup team," said Michael Penney. "We provide services to clients that yield results and generate profit; the potential to extend and build upon this is tremendous."
Infogroup’s 1,900 employees enable clients – from local businesses to the Fortune 100 – to increase sales and customer loyalty by leveraging our proprietary Data Axle™ of contextually relevant real-time information on more than 235MM individuals and 24MM businesses to deliver the complete spectrum of value added data and innovative targeted marketing solutions. For more information, visit: www.infogroup.com.
About Yesmail Interactive
We power intelligent customer interactions. We give you the insights to recognize and understand your customer to deliver contextually relevant digital communications- while respecting their preferences and privacy. We help marketers evolve their customer relationships through intelligent interactions via technology, insights and services in a near real-time multichannel environment. We help you compete in the age of the customer. For more information, visit www.yesmail.com.
About Infogroup Targeting Solutions
Infogroup Targeting Solutions helps companies increase sales and customer loyalty through analytically driven consumer and business data and database marketing solutions. With exclusive access to the Data Axle™, we build multichannel solutions using contextually relevant information on 235MM individuals and 24MM businesses. For more information, visitwww.infogrouptargeting.com.