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New Yes Lifecycle Marketing data reveals spike in mobile email conversions
Yes Lifecycle Marketing identifies top days for email engagement, conversion rates from Q2 2016 data.
Yes Lifecycle Marketing finds that open rates fell as retailers sent more holiday-themed emails.
Analysis from Yes Lifecycle Marketing finds that milestone, remarketing triggers drive 6x the purchases over other more frequently used triggered campaigns.
Analysis reveals marketers miss opportunities for engagement, revenue by not prioritizing triggered campaigns
Analysis from Yes Lifecycle Marketing and Persado reveals that Fourth of July-themed email subject lines see lower open rates
New data from Yes Lifecycle Marketing finds Father’s Day-themed marketing emails produce higher conversion rates than general emails.
Analysis reveals that subject lines with emotion see 21.5 percent higher open rates than those without emotion
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Q4 2015 email benchmark study confirms responsive design’s effect on mobile engagement