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Recent News

Aug. 18 2014

See’s Candies Expands Marketing Relationship with Yes Lifecycle Marketing

Solution provides: analytics, creative, email, data, and database marketing services.

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Aug. 14 2014

Yesmail Email Benchmark Study Shows Number of Mobile Orders Jumps Almost 40 Percent, But Mobile Revenue Lags

Year-over-year data reveals marketers having a hard time getting on-the-go consumers to trust the mobile purchase experience.

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Jul. 09 2014

Yesmail Partners with ZAGG Inc

Streamlines Company’s Digital Marketing Platform, Optimizes Digital Campaigns

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Jun. 18 2014

Yesmail Launches Social Attribution Intelligence

Track subscriber behavior and the resulting revenue attribution of social shared email campaigns.

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Jun. 17 2014

Yes Lifecycle Marketing Creative Agency Services Honored with Recent Awards

Wins Highlight Market’s Response to Use of Mobile-Ready Layouts

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Jun. 11 2014

Yesmail Launches Engagement Analyzer

Giving Marketers a Comprehensive View of Customer Engagement Defined by Email Activity, as well as Purchase Behavior

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Jun. 10 2014
Jun. 05 2014

Mother’s Day Analysis Sheds Light on Best Time for Brands to Send Father’s Day Emails

Yesmail Interactive Finds that 44 Percent of Marketers Wait Too Long to Send Themed Promotional Messages; Email Open Rates Drop As the Holiday Approaches

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May. 14 2014

Yesmail Study: Only 1 Percent of Marketers Always Send Responsive Design Emails

Despite Better Click-to-Open Rates on Mobile Devices, Few Marketers Consistently Embrace Responsive Email Design for the Small Screen

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Apr. 16 2014

Yesmail Launches Market Intelligence Predefined Report Templates

Easy-to-Use Reports that Identify Gaps in Digital Competitor Campaigns.

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